“Small, incremental changes, occurring everywhere at once are always more conducive to creative expression than any suddenly realized grand sweeping events.” – Forrest Landry
In addition to artisan woodworkers coming to Magic-Flight from the worlds of carpentry and furniture making, we also have craftsmen and women who honed their skills in the worlds of metal fabrication and jewelry making, having mastered many of the same tools, but using a different medium. One such artisan saw one too many otherwise functional Launch Boxes with small cosmetic blemishes piling up around the shop and became inspired. What if a small lid scratch or chip in the wood could be transformed into a beautiful, unique design feature with a little creativity?
At night, she began experimenting with some of her own art materials, burning designs into the wood and setting gemstones in key places to accent the design or even perform necessary functions, such as replacing a loose cover lock. After building up a collection of these and showing them to the CEO, he too saw both the creativity and the sustainability evidenced in the pieces, and allocated a laser to help produce more consistent designs in the wood than hand burning could offer. A laser artisan was added to the team, who promptly set to work designing jigs to fit inside the laser beds that would hold the boxes steady while they received their artwork. And with that, a new department (the Industrial Design Department) was born. Among the many other functions Industrial Design performs, its artist roots are ever present. Transforming Launch Boxes into art, in addition to using our tools and materials to create limited edition accessories is still a favorite operation. The problem solving skills honed in these fun, short-term projects go right back into our production process, ensuring innovative solutions to our engineering process, and also assuring that we are always engaging in the most beneficial possible balance of work and play.
We began by introducing our Sacred Geometry laser lid line. Since we are always refining and improving our process, we quickly moved on to creating our own signature style of art, a specific blend of mathematics, organic forms, and function. This was followed by designs with gemstone accents. Our Thrive Launch Box was our first release of a box that was based on our original experiments. By combining what we have learned on all the more simple boxes along the way, we are finally able to achieve the level of detail that we originally envisioned at an elevated level of craftsmanship. A combination of lasered wood and lid design, multiple stones, and functional lid cut outs, the Thrive box was one of our best-selling boxes to date. This inspired us to continue evolving the complexity and precious quality of our Artisan Collection designs. This week we bring you the Tempest Voltaic Launch Box. Inspired by thunderstorms and evidencing a large genuine Blue Apatite and Opal gemstones, it is one of our most ambitious Launch Box designs to date. Visit the Artisan Collection to learn more and get yours while they last!